Season 11 of the Pro-Kabaddi League has officially started, with Radico Khaitan Ltd’s 8PM Premium Black returning as the Principal Sponsor of the Haryana Steelers for the second consecutive year. The league, which runs for 10 weeks, will conclude on December 24, bringing intense kabaddi action to fans across the country.
In an electrifying match yesterday between Haryana Steelers and Delhi Dabang, Mr. Subrat Patra, South Zone RPC from Radico Khaitan, had the opportunity to officiate the coin toss ceremony, adding to the brand’s visibility on the field. Mr. Naresh Raghav, Production Head (ROI) at Radico Khaitan, was also present to award the Man of the Match to the game’s standout player, further highlighting the brand’s role in supporting the sport.
The Pro-Kabaddi League has grown into one of India’s premier sporting events, bringing traditional kabaddi to a national audience. This season, matches are being broadcast on Star Sports 1, Star Sports 1 HD, Star Sports 2, and Star Sports 2 HD, along with regional coverage on Star Sports 1 Hindi, Star Sports 1 Tamil, Star Sports 1 Telugu, and Star Sports 1 Kannada, ensuring fans nationwide can keep up with the action.
As the league progresses, Haryana Steelers will be looking to make a strong impact with Radico Khaitan’s support. The next few weeks will reveal whether this partnership can propel the team to a successful season finish.