Mumbai (Maharashtra) [India], July 1 : Reliance Retail’s popular fashion destination, Fashion Factory, has launched its much-anticipated Branded Exchange Festival, giving shoppers across India the perfect excuse to revamp their wardrobes — while saving big.
Running until July 20, 2025, this unique initiative allows customers to trade in their old, unbranded clothing items in exchange for instant coupons and deep discounts on fresh, branded apparel. Whether it’s worn-out denims or outgrown kidswear, customers can bring them to any Fashion Factory store and receive attractive coupon values:
- Up to ₹400 for old denims
- Up to ₹250 for shirts
- Up to ₹150 for t-shirts
- Up to ₹100 for kidswear
In addition to these exchange benefits, shoppers will also enjoy up to 50% OFF on new branded purchases.
Fashion Factory’s vast selection includes top national and international labels such as Lee, Lee Cooper, John Players, Raymond, Park Avenue, Canoe, Peter England, Allen Solly, Van Heusen, and Louis Philippe — making it easy to find trendy office attire, weekend looks, or stylish outfits for kids.
Promising fashion that meets value every day, Fashion Factory is a trusted name in India’s discount retail space. With styles ranging from contemporary western wear to elegant Indian ensembles, accessories, and footwear, it’s truly a one-stop destination for affordable fashion.
Now’s the time to swap out the old and step into something bold — only at Fashion Factory.